Jumping on the Bandwagon


Today’s Logical Fallacy is called Bandwagon, also known as Peer Pressure. In this fallacy, the threat of rejection by a peer group (peer pressure) is used in place of fact or evidence.

This type of “reasoning” had the following format. Normally I would replace the big, scary X with something small, cute and fuzzy. But there’s only one in today’s format. So let’s take a deep breath, approach it slowly and talk quietly to it.

See? It’s a nice little x.

1) Person P is pressured by his/her peers or threatened with rejection.

2) Therefore person P’s claim X is false/true.

A real life adult example would be keeping up with the Joneses.

Jill: “Sweetheart, I heard that John is getting Marsha a new Porsche Cayenne for Christmas. No one drives mini vans in our neighborhood anymore. Let’s go get a new Cadillac Escalade. We HAVE to keep up appearances, after all.”.

Here Jill, Person (P) is feeling pressured to maintain an appearance of affluence in order to avoid possible or perceived rejection by her neighbors or community.

A simplified example would be:

Bob: Now Rob I know you believe that the earth is round but here in this community we don’t put up with that kind of nonsense

Rob: Don’t be silly! I never believed that.

This is a logical fallacy because a threat of rejection does not qualify as evidence.

Please note that the drive to “belong” can be a powerful incentive to overspend as in the first example or capitulate a firmly held belief as in the second example.

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